Can you believe that it has been 25 years since the Energizer Bunny drummed his way into our living rooms in a 1989 commercial series aimed at poking fun at the competition? Ever since, everyday people and pop culture enthusiasts alike, have been enraptured with his tenacious spirit and boundless energy. Comparisons between politicians, celebrities, professional athletes and energetic Americans and the Energizer Bunny happen every day. So much so, in 2006 the Oxford English Dictionary added Energizer Bunny to its lexicon with this definition:
Energizer Bunny n.: A persistent or indefatigable person or phenomenon.
The Energizer Bunny drummed his way off his first commercial set in 1989, and hasn’t looked back. Energizer’s motivational mascot has shared the stage with characters such as Darth Vader, King Kong and the Wicked Witch. He has traveled from outer space to the bottom of the sea, and entertained millions at community events and through social media. Advertising Age named the Energizer Bunny to its list of top 10 Ad Icons of the 20th Century.
Age has not slowed the Energizer Bunny down one bit. Rather, it has motivated and expanded his personal mantra to that’s positivenergy™ – a commitment to designing products with people in mind and investing in programs that have a positive impact on the world.
It’s time to celebrate!